Editorial
Money or No Money?
Wednesday, 27 August 2008 07:04 Last Updated on Tuesday, 03 February 2009 05:51
Everybody has to start somewhere and when you’re new to online gambling it can seem a daunting prospect to start spending your money when you are not altogether sure how to play some or all of the games on offer.Happily, online casinos are well aware of this problem that could see many potential new customers turn away for fear of losing money by not knowing how things work. To help them in the early stages, nearly all online casinos off the option of playing for “fun money” before a single cent ever gets deposited.
While it would seem a benevolent move by online casinos to offer this option, the reality is that they see every new visitor as a potential money spending member, so it is in their best interests to get as many people as possible through the doors. That way the visitor can see what is on offer at the casino, try out all the games to see which they like the best and to then learn how to play them and iron out all the wrinkles without ever risking any of their own money.
This practise is actively encouraged by the online casinos for a very good reason.
It is a known fact that a person is much more likely to bet real money on a game that they are very familiar with and feel confident playing than on one they are unfamiliar with, or are not confident playing. What better way to gain that confidence and intimate knowledge of an online casino game than to play it repeatedly and try out all the angles without any risk?
From the standpoint of the online casino, time is not money. The casino website remains there indefinitely and there are no employee wages to be paid for people to stand around and watch players enjoying themselves and not spending any money. So a new sign up is welcome to spend as much time as they want learning all the ins and outs of a chosen game for free. That way, their experience is a good one, and when people have a good experience, they are more likely to want top repeat it. So they will return to the casino often to keep playing their game until they are so confident that they begin to believe they can beat the game and win lots of money.
The casino now has the new member who is hooked on the game they enjoy playing. They will spend their money on trying to beat the game as they are confident that they know how to.
Another gambler is born!
